Title | Startup/SME Management Series: Tactics for e-Marketing |
Course code | MG95.2-11-2024-C |
Objective | e-Marketing is used for various purposes, including brand-building, business promotion, direct selling, fee collection and service provision. This workshop aims to provide participants with an understanding of the tactics of using different e-Marketing tools:
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Content |
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Assessment | In-class performance and exercises |
Target audience | Managerial personnel or entrepreneurs of small-to-medium businesses (SMEs) |
Prerequisite | Nil |
Class size | 20 |
Instructor | CPTTM appointed instructor with over 25 years of experience in enterprise management and consultancy service for different sectors (e.g. information technology, catering service etc). |
Instruction language | Cantonese |
Handout language | Handouts in Chinese (traditional) |
Duration |
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Schedule |
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Fee | MOP820 |
Venue | CPTTM Head Office (Rua de Xangai 175, Edf. ACM 7 Andar, Macau) |
Certificate | Certificate of Completion issued by CPTTM (at least 80% attendance and completing in-class exercises) |
PDAC code | Approved Course under the SAR Government "Continuing Education Development Program", Code: 2404110069-0 |
Remark |
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