Retail Management Series: Sales Techniques

Title	Retail Management Series: Sales Techniques
Course code	MG71.1-04-2021-C
Objective	Upon completion, participants should have acquired practical techniques for selling products to customers in a professional manner. In addition, participants should also be ready to take the "HAB International Introductory Award in Selling (8416-76)" exam offered by City & Guilds (conducted in Chinese).
Content	The Principles of Selling Communication for Effective Selling The Selling Process The Selling Techniques Understanding customers' needs Proactive selling Describing product/service characteristics Handling customers' objections Recognizing the opportunity for closing a sale
Assessment	In-class exercises, role play and assignments
Target audience	Retail sales personnel; sales promotion personnel
Prerequisite	Nil, priority will be given to those currently working in the field of retail sales/sales promotion.
Class size	20
Instructor	CPTTM Appointed Instructor(s)
Instruction language	Cantonese
Handout language	Handouts in Chinese (traditional)
Duration	Lesson 1-6: 16.5 hours in 6 sessions Lesson 7: 1.5 hours in 1 sessions Total: 18 hours in 7 sessions
Schedule	Lesson 1-6: 19:00-21:45, from Apr 8, 2021 to Apr 27, 2021 every Tuesday, Thursday. Lesson 7: 19:00-20:30, Apr 29, 2021 (Thursday).
Fee	MOP1,030
Venue	CPTTM Head Office (Rua de Xangai 175, Edf. ACM 7 Andar, Macau)
Certificate	Certificate of Completion/Merit issued by CPTTM (with at least 80% attendance and passed the assessment).
PDAC code	Approved Course under the SAR Government "Continuing Education Development Program", Code: 2010140249-0
Remark	Student may enroll for the City & Guilds “International Introductory Award in Selling (8416-76)” examination: Exam fee MOP940 (not included in tuition fee) For further information regarding the City & Guilds exam, please visit https://www.cpttm.org.mo/en/smta/certification-and-examination/city-guilds-exams/ .