Digital Graphic Design with Illustrator for the Advertising Industry

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Title Digital Graphic Design with Illustrator for the Advertising Industry
Course code CM300-05-2025-C
Objective On completion students will learn the basics of commercial design, skill of color application, and will be able to use Adobe Illustrator to create commercial illustrations and logo design.
Content
  • Customer requirement analysis
  • Introduction to Commercial Illustration
  • Graphic Design Principle
  • Vector Drawing
  • Color Application
  • Typography
  • Logo Design
  • Digital Output Process
The students will be required to work for 6-8 hours on assignments at home after each session. There will be a final project at the end.
Assessment Successful completion of assignments and assessment project.
Target audience Anyone who would like to learn digital graphic design and/or Adobe Illustrator.
Prerequisite Familiar with PC or Mac and common software operation. Please check the self-assessment.
Class size 20
Instructor CPTTM Appointed Instructor, graduated from the Guangdong ATV Vocational College for the Performing Arts with a major in Film and Television Production. Currently a Senior Designer at an advertising company and a contracted designer for several Macau associations. Key projects include designs for the "International Marathon" and "Summer Activities" by the Instituto do Desporto, as well as the “Annual Report” for the Monetary Authority of Macao. Over ten years of experience in the design industry.
Instruction language Cantonese
Handout language Handouts partly in Chinese and partly in English
Duration
  • I: 15 hours in 5 sessions
  • II: 9 hours in 3 sessions
  • Total: 24 hours in 8 sessions
Schedule
  • I: 10:00-13:00, from May 18, 2025 to Jun 8, 2025 every Sunday, and Jun 29, 2025 (Sunday).
  • II: 10:00-13:00, from Jun 7, 2025 to Jun 28, 2025 every Saturday, excluding Jun 21, 2025(Saturday).
Fee MOP1,800
Venue Cyber-Lab (Rua Comandante Mata Oliveira, Ed. Associacao Industrial, 3-andar Macau)
Certificate Certificate of Completion/Merit issued by CPTTM (with at least 80% attendance and passed the assessment).
PDAC code Approved Course under the SAR Government "Continuing Education Development Program", Code: 2410130010-0
Remark
  • Students who join this course will automatically grant the right to CPTTM for using their assignments and final projects as course promotion purpose.
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